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Preservation of all safe coastlines is vital to sustaining coastal ecologies crucial to our future global survival. Insightful planning lets people live along coastlines while harmoniously preserving their crucial ecosystems. 
There is no reason why people cannot enjoy our beautiful coastlines, and live along them in harmony with nature, wildlife, and industry, while still preserving the natural ecologies of our coastlines, which are crucial to our future survival.

We depend on them for fishing and other natural resources, our rainfall, climate moderation and balance, cleaning our polluted lands, for fresh water, salt, and an underwater ecology that has been the underpinnings of civilization since it began.

At right, an ocean-going freight liner delivers our essential produce while seagulls wait offshore for fish, and the complex reef ecology beyond goes on while people enjoy their beaches. This is how it should be, and could be anywhere in the world.

Only thoughtless populations, and conflict between selfish people and regulatory agencies, prohibit what could be perfectly harmonious balances of multiple uses. But some coastlines are too hostile or already too toxified to sustain any balance.




Severe coastal storms, such as at left, make it difficult if not impossible to preserve the ecologic balance of the coastline, and man's interaction with it.  People, determined to build right at the water's edge, not only upset the natural beach ecology, but lack foresight, because severe storms and hurricanes destroy their investment, impact the national economy, and work against a sensible interaction with coastlines.

Left center is Galveston, Texas after hurricane Ike.  What was a seafood restaurant on a pier and seaside shops lining the beach promenade, are now reduced to rubble from a single natural event.  People are determined to rebuild, but their stubbornness, fighting the repeated forces of nature, only cost lives and affect the entire country -- your tax dollars pay these people to go back and experience it all over again!

Coastal parts of Texas, Louisiana, Mississippi, Alabama, Georgia, Florida and SC will be hit repeatedly by tropical hurricanes, just as Pacific sites like Java, Indonesia and other coastlines in the tropical Pacific will be hit repeatedly by devastating Cyclones -- it is all part of our planet's atmospheric circulation, and it cannot be stopped.  So why repeatedly build in or try to restore the coastal ecologies of places that will be obliterated every few years by powerful storms?  It doesn't make sense, and it is a huge waste of money.

Also, the entire east Texas coast has been irreparably polluted by oil effluent from major oil refineries in the Gulf.  The near-shore ocean from Galveston to south Pardre Island and beyond has permanent oil scum, and the froth constantly washes up onto the beaches (left).  This southeast-Texas coastal ecology is not recoverable at present, and may never be, so it is a waste of time and money to try to preserve it.

Intelligent and insightful Coastal Preservation projects need to identify those coastlines, such as the southeast U.S., which are either too "unsafe" or already too polluted to attempt to restore and preserve. Monetary efforts that would be totally wasted, or wiped away by the next hurricane, can be better invested into coastlines and coastal ecologies that are "safe", and that can be preserved for everyone's benefit. There are so many other coastal ecologies impacted by man's incursions that need help right now.
 Preserving Valuable Coastal Ecologies in Harmony with People
One of those magnificent coastlines is the western U.S. coasts of California, Oregon, etc.  The beauty is stable, not ravaged by hurricanes, and absolutely crucial to the total ecology of the northern Pacific.  Whales depend on it for food, migration, breeding, and life, as do porpoises, dolphins, seals, salmon, seaweed, and numerous other species that are integral to a crucial coastal ecology that keeps life on our planet repopulating.

Environmental awareness is now preserving relatively unpopulated parts of the west coast above water, but industrial and human pollution continues to impair the unseen part below the waves, where unique ecologies are detrimentally impacted daily.  The biggest problem is in the populous coastal regions, around San Francisco, Portland, Seattle, etc, and from Santa Barbara south to San Diego -- fully 1/3rd of the coastline. 

In the latter region, especially near Malibu, the California Coastal Commission (CCC) is deadlocked in a power struggle with landowners, who claim the right to build along the coast responsibly, but the CCC is usurping their right with overbearing regulations.
As this battle of "CCC vs. Malibu residents" moves into its second decade, both sides of it have forgotten the true victim of this selfish fight -- the aquatic ecology of the coastline.  The CCC could work with residents on joint projects to restore beaches, enlarge beach sands and recreational areas, cut pollution of the ocean, improve the near-shore aquatic ecology, and rebuild habitats to encourage dolphins, whales, seals, fish and shellfish to frequent and repopulate the coastline for everyone's benefit -- and the coastal ecosystem's benefit.

Instead, the CCC ignores the ocean ecology, and fights people over surficial land issues, and rare land animals (mountain lions?). This supposed environmental agency seems too ignorant to know how to rebuild, preserve and better California's coastal ecology in ways to benefit every person, animal and plant -- they lack any real understanding of "whole coastal ecology".  Consequently, they have done nothing to regenerate coastal ecosystems that will let seals, dolphin, whales and all sea flora and fauna bound back.  They have done nothing to renew and enlarge the beach ecologies, so as to benefit all people and aquatic life alike.
Malibu residents aren't much better -- reclusive, suspicious, unwilling to consider new solutions (preferring to fight problems) -- their own egos, saying "we know everything", have robbed them of enjoying a much better life, ecology, environment, and beachfront.

PC Research sent coastal-ecology world experts to assess their situation 5 years ago, and saw crowded $3M to $10M beachfront homes with essentially no beach in front of them, no buffer for coastal storms, no way to enjoy their coast, and no ocean wildlife to experience daily.  We saw $20M to $200M mansions perched precariously on rapidly eroding cliff faces, with no beach fronts to buffer storms or cliff erosion, no enhanced beach to enjoy, and no ocean wildlife to experience. The rich and affluent are living at the coast, but can't really enjoy their coast -- confined to the limits of their own houses.

We sent letters to every celebrity and affluent Malibu resident, offering new initiatives to benefit everyone with a better ecology, wider more beautiful beaches, protection from storms and loss, and greater enjoyment of their region, while benefiting the coastline. Their response?  Absolutely zero!  None would support a nonprofit organization who could allay fighting, via innovative strategies to benefit all people, rebuild the coastline, prosper the ecology, and restore aquatic wildlife across the entire coastal ecosystem.

Despite the Malibu snub, we still feel obligated to help, wherever the special abilities, superior knowledge, and unique insights of our leading experts can benefit all people in any region, using strategies that are known from world experience to work superbly. In the Malibu region, there is a very valuable coastal ecosystem to preserve.  Despite the inability of CCC employees to understand how people and nature can harmonize to create an enhanced and thriving coastal ecosystem, we know exactly how to do it.



The California Coastal Solution

The greatest impediment to coastal preservation and enhancement in California seems to be the California Coastal Commission -- ironically, since they are supposed to be "the" environmental agency "protecting" the coast.  In reality, they are paralyzing Coastal Preservation efforts by trying to "freeze" the coastal environment in time to its present, very degraded state, instead of restoring it back to the vibrant ecosystem that existed along the West Coast 80 to 100 years ago.  They have no vision or understanding of how to do this, they don't know how to restore the coastline holistically, they don't know how to restore the aquatic ecosystem, they don't know how to harmoniously interface progressive human development with the coastal ecologies, so as to enhance them to their original state before the recent decades of progressive degradation.

Governor Arnold Schwarzenegger needs to relegate the California Coastal Commission to a secondary role, not the primary leadership role in Coastal Preservation, since they have no whole-ecology vision for the future of Coastal California.  That leadership role needs to be assigned to an organization like PC Research, with the right solutions to restore and preserve the coast of California to a vibrant coastal ecosystem that benefits aquatic wildlife, fauna, flora, people, development, recreation and industry in peaceful, harmonious coexistence. Let Malibu be the test site, since there is more at stake there than elsewhere.  When our strategies are proven viable and successful in Malibu, to everyone's delight, then the CCC can apply our successful strategies to the rest of California.  By leading major International projects, we show governments and agencies how to succeed in a crucial site, then let them take it from there.  This is THE solution for Coastal California, the one that will make all residents delighted and exuberant over their new-found enjoyment, and one that rebuilds the Coastal Ecology to a thriving, vibrant ecosystem.


How to do it Right
The U.S. Gulf Coast proves it is not possible to have polluting industries near the coast without contaminating a major portion of the coastal ecosystem, right?  Wrong!  The oil refinery at left is within 1/2 mile of a beautiful coastline, yet has not polluted the coastal ecosystem in over 60 years.  It is in another country, of course!  U.S. industries could do likewise, they just don't want to go to the effort.  At least California recognizes the need to control coastal pollution from industries, but few other states do.  How long before they all wake up?  Only by following a working example will they realize how it can easily be done.

There is no reason why less polluting industries that are essential to our lifestyles can not exist near the coast, and yet not pollute the coastal ecosystem.  Great attention needs to be paid to all effluent entering the aquatic ecosystem, so it can be cleaned or diverted as needed.  Not all surficial runoff is bad for the ocean; only a wide breadth of experience internationally and in the long term, can teach what is not detrimental to the ecosystem.
There is also no reason why homes can't be built at the coast in perfect harmony with the coastal ecosystem, and without impacting the aquatic portion of that ecosystem.  It all depends on whether it is done intelligently.  At right, homes perched on solid rock above the ocean are guaranteed safety in times of strong storms, and in no way affect preservation of the coastal ecology.  Beachfront homes right at the water (e.g. Malibu picture above) potentially impact coastal ecologies.  At the west Coast, it is just a matter of growing the beaches, to make adequate storm-front buffers. But along the S.E. coast, where hurricanes cause major ocean contamination, homes and industries need to be set 1 mile back, leaving the beach front dedicated to recreational community parklands.

How to accomplish such necessary commonsense balances, using natural ecological methods, seems beyond the knowledge of U.S. regulatory agencies like the California Coastal Commission.  For PC Research coastal ecology experts with many countries' experience, their unique strategies are proven workable, and are second nature to us.
Just as important as the aquatic ecology, is the bio-floral ecology of the coastline, which can offer beauty, stability, retention, replenishment and environmental cleanliness to the ecosystem. California's native flora used to be grass and shrubs that fed yearly wildfires along the coast.  The CCC is forcing residents back to this incendiary grass-shrub flora, long after the coastal vegetation has irreversibly changed to a greener and ecologically better tree-rich fauna ... then they wonder why Malibu homes are devastated by grass-fed wildfires each year?  Duh!   What does it take to realize that wildfire flora is incompatible with development?  The new tree rich flora is better for the coastal ecology in every way.

Insightful whole-earth-ocean ecologic leadership is what the California coast needs to go forward into the future -- intelligent plans for man to harmoniously coexist with, and enjoy, our vibrant, dynamic coastal ecosystem -- not visionless regulations that freeze the coastline at its present, imbalanced, degraded and unworkable condition.

A first-time opportunity for all California Coastal residents to enjoy a greatly enhanced coastal ecology -- better and larger beaches, better protection from storms and cliff erosion, more stable slopes and fewer mud slides, more privacy, better safety from wildfires, and more native aquatic wildlife along the coastline -- in short, all the best attributes of the California coast enhanced and in harmony with new development.  

Plus, a one-time-only second chance for Malibu -- support our coastal preservation project NOW!


Malibu residents can help themselves in two ways -- (1) First, those who know Arnold Schwarzenegger personally, ask him to read this page, and convince him of the need to enhance and preserve your coast in a way that is realistic and workable for the region.  States can assign organizations to spearhead new development projects with no conflict of interest, in the best interests of the people -- they do this all over the world, and California can do the same -- the end result will be a glowing example for the future of all California coastlines.

(2)  This time, donate generously to our leading project to benefit the entire coast of California. Click here to see why all Celebrities and Malibu residents should support U.S. nonprofits helping the U.S., rather than overseas projects of dubious worth, almost certain to fail. Then donate generously to our non-profit organization, which is dedicated to helping people throughout the U.S. enjoy better lifestyles, a better economy, and freedom from dependence on foreign interests, like middle East oil, which is crippling our economy.  If you all gave to PC Research just 1/100th of what has gone to other far-off pursuits, you would see astonishing benefits come back to all U.S. citizens.

Other Californians enjoying the coasts -- there is just as much reason for you to donate to our Coastal Preservation project for California and eventually other states, as there is for Malibu residents to vigorously support this leading project.  We see Malibu as only the test bed -- when people see how successful our innovative plans and unique strategies are in that location, we are confident that all other parts of California will adopt the same blueprint for Coastal Preservation, lifestyle betterment, and for everyone's greater enjoyment of the coast.

Without your support, PC Research cannot accomplish these objectives to benefit you and all people in California.  World experts who are leaders in insightful planning for coastal ecologies expect to be paid well for their unique strategies that only they can deliver.  Our Coastal Preservation project will cost about $10M to spearhead, but the outcome will be worth 100's of times that to present and future California.

If you value your coastline, and want to see it the best it will ever be for everyone, then  
DONATE GENEROUSLY NOW  to PC Research.
When we have reached our threshold support for this project, we're off and running, and you will see just how much can be accomplished.

OR FILL OUT OUR DONATION FORM,  WITH YOUR CONTRIBUTION SUPPORTING OUR  PIVOTAL COASTAL PRESERVATION PROJECT

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